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This is a demo page. It’s intended to be a “best practices” for content on Oak Hammock Marsh’s website. This paragraph is a “lead” paragraph. Every page should begin with a lead paragraph.

Content immediately following the lead paragraph should be a normal paragraph. While using the visual editor in WordPress, it should be the plain “Paragraph” style.

This text will be linked.

One catch—make sure that the paragraph has had “lead” deselected!

This is a “Heading 2” element

Web content should be clearly broken up into distinct sections using concise headings to make it easier to skim the content. “Heading 2” elements are the perfect way to format these headings.

Whenever a heading appears, at least one paragraph of normal text should follow.

  • Sometimes you’ll need a list.
  • A list is a “Bulleted list” element.
  • Lists should generally not be used to link to other content.

Use inline text links to link to other content. The best links tell you what you’ll get out of it when you click the link.

Is there something that’s related to the existing section, but needs to be distinct? Use “Heading 3!”

“Heading 3” is perfect for this. It’s a bit smaller and less dominant than “Heading 2,” but still calls out a new section of content.

Never use a “Heading 3” unless you’ve used a “Heading 2” first.

There aren’t many cases where we’ll need a “Heading 4” element, but it’s available just in case.

It’s pretty plain and straightforward, and it’s formatted differently from the others just to give a bit more variation in the cases where it might be needed.

A bold line of text can also be a great way to create a subtle section headline.

Finally, sometimes we can use “Heading 5,” which is a small, distinct headline meant for labelling purposes more than anything. For example, we might use it to indicate an event’s age group.

THis event is intended for ages 5-12.

Keep these guidelines in mind, and you’ll be well on your way to a consistent, powerfully-formatted website!