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This is a demo page. It’s intended to be a “best practices” for content on Oak Hammock Marsh’s website. This paragraph is a “lead” paragraph. Every page should begin with a lead paragraph.
Content immediately following the lead paragraph should be a normal paragraph. While using the visual editor in WordPress, it should be the plain “Paragraph” style.
One catch—make sure that the paragraph has had “lead” deselected!
Web content should be clearly broken up into distinct sections using concise headings to make it easier to skim the content. “Heading 2” elements are the perfect way to format these headings.
Whenever a heading appears, at least one paragraph of normal text should follow.
“Heading 3” is perfect for this. It’s a bit smaller and less dominant than “Heading 2,” but still calls out a new section of content.
Never use a “Heading 3” unless you’ve used a “Heading 2” first.
It’s pretty plain and straightforward, and it’s formatted differently from the others just to give a bit more variation in the cases where it might be needed.
A bold line of text can also be a great way to create a subtle section headline.
Finally, sometimes we can use “Heading 5,” which is a small, distinct headline meant for labelling purposes more than anything. For example, we might use it to indicate an event’s age group.
Keep these guidelines in mind, and you’ll be well on your way to a consistent, powerfully-formatted website!